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Brand Stretch

Brand Stretch

David Taylor
 Re inventing the Brand

Re inventing the Brand

Jean-Noël Kapferer
Advertising

Advertising

Tony Yeshin
Flux

Flux

David Soberman
Hip Hop  Inc

Hip Hop Inc

Richard Oliver Dr.
Consumer Behaviour

Consumer Behaviour

Leon Schiffman
Brand Management

Brand Management

Y. L. R. Moorthi


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